I’m Magnus.

I’m glad we’ve met.

We have the power to create a kinder world. A world in which the work we do has purpose, makes a difference, and gives us joy. Where we empower everyone to create positive social change and undo the damage we’ve done to the world. A world in which we nourish ourselves in nature and nourish nature itself. We don’t inherit the earth from our ancestors; we borrow it from our children.

Join me in creating a kinder world for generations to come.

Work With Me

Join the BiDE Tribe

BiDE’s rallying the crowd, putting the means to produce climate impact in the hands of the sidelined.

We are empowering the historically marginalised to become eco-warriors with fair pay for manufacturing green consumer goods in their own homes.

We matchmake home manufacturers with companies desperate to hit their net-zero goals with eco-friendly home and personal care products that pack a punch for both people and planet.

We are impatient with the rate of progress for social equality. We demand that sustainable living can be adopted by the masses and not a middle class privilege. Join the over 6,000 people who follow and support BiDE by following and sharing on social.

#BiDE #BiDETribe


In Development. Not Visible Anywhere.

Grow With Me

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Stuff You Might Want to Know

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I live some of the week (especially sunny days) on a houseboat called Aloha